About
Who we are, and how we make money
By Jake Breaux, solar industry expert · Updated
The short version
We sell subscription solar for a living in Florida, Texas, and Illinois. This site explains the product honestly, including who shouldn't sign, because clients who understand the contract stay. When you request an estimate, our sales team follows up, and we're paid when a client signs with a provider.
Who writes this site
Jake Breaux, solar industry expert, is the author of every page on this site. He sells subscription solar across Florida, Texas, and Illinois (his team closes the deals) and writes the education here the same way he sells, including who shouldn't sign.
Find him on LinkedIn.
The short story
Subscription Solar is run by a Houston-based team that sells and originates subscription solar agreements across Florida, Texas, and Illinois. We built this site because the category is new, the search results are full of lead farms, and nobody was explaining the contract mechanics in plain language. The 36-month commitment inside the 10-year agreement. The escalator. What happens at a home sale.
How we're paid, exactly
When you request an estimate, our sales team or a partner team we work with follows up with exact numbers for your roof. If you sign, the solar provider compensates us. That's the whole model. We don't sell your information to third-party call centers, and one team follows up, not five.
Why the honesty angle isn't a gimmick
Subscription solar has a 36-month cancel right. A client who signs on hype can walk at month 36, and the economics of this business only work when clients stay because the thing does what we said it would do. That makes honest explanation a business model, not a virtue. It's why every page here states the escalator before you ask, and why the quote flow will tell you when the answer is "don't."
What this site will and won't do
- It will show you what your roof can do, estimate your savings with the assumptions visible, and explain every contract mechanic we know about.
- It will tell you when ownership beats a subscription for your situation.
- It won't promise savings beyond a visible-assumptions estimate, hide the escalator, or call a 10-year agreement a three-year contract.
- It won't pressure you. The numbers either work or they don't.
- If you own rental property rather than the home you live in, that's a different agreement entirely. See our separate landlord program.
Want the numbers for your actual roof?
See your roof's numbers